About

It started with a phone call from a dear friend. She was going through one of those times in life when you can really use a hug. But she was 2500 miles away.

So I unrolled some craft paper, traced out my hands, wrote some loving words, cut it out, rolled it up, popped it in a tube and mailed it to her.


Two days later she phoned again. “Do you have any idea what those two adorable arms did for me? For a brief moment you here hugging me. It was wonderful.”

Eight months later in 2006, HUGZ launched at the world’s largest greeting card expo, the 60th Annual National Stationery Show, where it was awarded Best New Product and went on to sell at over 350 independent retailers worldwide.

But something just wasn’t right and I knew it the night before our launch.

I knew to get people to really embrace HUGZ, we had to offer the ability to create HUGZ that reflect who they are. Capture their personality, their heart, their light.

So, inspired by the adage to never, never, ever give up, more than a decade later, we now offer HUGZ that truly reflect who you are. Showcasing your personality. With your loving words. Your embrace. With even a little bit of sugar to boot!



Thank you for joining us on our journey to making the world a better place one hug at a time,

Peter Connors
Creator & CoFounder
HUGZ-cards that hug